It can be seen that on the one hand, the comprehensive use of multiple operating methods has played a good role in Special Database absorbing different e-commerce marginalized groups. On the other hand, the effective acceptance of new supply for users in the sinking market ensures the vitality of the Tao-based platform, allowing users from now on. Left on the platform, the two together form two sides of the same coin. 3. "New Supply" Reform Judging from Special Database this year's "Double 11", Jiang Fan, President of Taobao and Tmall, revealed that the number of users participating in Tmall's Double 11 increased by more than 100 million over the whole day last year.
He believes that this is because new consumption is diversified and content-oriented. Community-based new consumption scenarios Special Database have mobilized the most extensive consumer participation and have successfully served more people. People are attracted by the innovative operation methods, and they come in. It is only the first step, but whether the other side can meet their needs and complete the actual purchase Special Database conversion is more critical. Jiang Fan previously estimated that the per capita annual consumption of new users in the Tao-sinking market will exceed 2,000 yuan.
Based on this calculation, Alibaba's GMV is far from peaking. Of course, the huge market space is not waiting for natural growth to come out. In the final analysis, first provide Special Database infrastructure to brand owners, such as marketing capabilities, cloud computing capabilities, distribution capabilities, financial capabilities and even artificial intelligence capabilities, first install an operating system for brand owners, and then let the entire process from design to production and sales. It has the possibility to reduce costs, respond quickly Special Database and improve product quality. Alibaba must first use its own long-term investment to promote the efficiency improvement of the supply side, so as to meet the demand after the influx of sinking users.